Interview with Troy Crutchfield: Navigating Life with Purpose and Stoic Principles


Troy Crutchfield is a dedicated life coach and the founder of TLC Systems Inc., where he seamlessly blends the wisdom of Stoic philosophy with modern psychological practices to guide individuals toward personal and professional growth.

Raised in Long Beach, California, Troy’s early involvement in sports like basketball and flag football instilled in him the values of discipline, teamwork, and resilience—principles that have profoundly influenced his coaching approach.

After earning a degree in Philosophy from the University of Hawaii, Troy was inspired to apply Stoic principles in a practical setting, leading him to establish his coaching practice. His methods focus on helping clients align their actions with their core values, overcome challenges with grace, and live fulfilling, balanced lives. Known for his compassionate and strategic approach, Troy has gained a reputation for his ability to help clients achieve meaningful transformation.

Beyond coaching, Troy Crutchfield is deeply committed to mental health advocacy and community service. He actively integrates mindfulness and meditation into his daily routine and encourages his clients to do the same, believing that self-care is the foundation of true personal growth.

What inspired you to combine Stoic philosophy with life coaching?

My journey with Stoicism began during my time studying philosophy at the University of Hawaii. I was drawn to the practical wisdom it offered, especially in how it encourages resilience and a focus on what we can control. The more I studied, the more I realized that these principles could be incredibly beneficial in guiding others through life’s challenges. Life coaching naturally became the medium through which I could share these insights. I found that by helping people align their actions with their values and teaching them to let go of what they cannot control, I could make a real difference in their lives. It’s about empowering others to live with purpose and navigate life with clarity and calm.

How do you integrate Stoic exercises into your coaching sessions?

Stoic exercises are at the core of my coaching methodology. One practice I often incorporate is the “premeditation of evils,” where clients are encouraged to think about potential challenges they might face and prepare mentally for them. This isn’t about pessimism; it’s about building resilience and a sense of preparedness. Another key exercise is journaling, where clients reflect on their day, their emotions, and their actions in light of their values. This practice helps them stay grounded and aware of their progress. Finally, I emphasize the importance of focusing on what can be controlled, which helps clients reduce anxiety and make more intentional decisions.

Can you share a story about a client who experienced a significant breakthrough through your coaching?

One client stands out in particular—a successful entrepreneur who was struggling with a sense of purpose and direction. Despite his success, he felt unfulfilled and was constantly stressed. Through our sessions, we focused on identifying his core values and aligning his business practices with those values. We also worked on letting go of the need to control every outcome, which was a major source of his stress. Over time, he began to experience a shift in his mindset. He restructured his business to better reflect his values and started delegating more, which not only improved his work-life balance but also reignited his passion for what he was doing. Seeing that transformation was incredibly rewarding.

How do you handle clients who are resistant to change or skeptical of Stoic principles?

Resistance to change is a natural human response, and I approach it with empathy and patience. I never force Stoic principles on anyone; instead, I introduce them gradually and in a way that relates to the client’s specific challenges. For example, if a client is dealing with high levels of stress, I might start by discussing the concept of focusing on what they can control and letting go of the rest. Once they see the practical benefits of this mindset, they’re often more open to exploring other Stoic practices. It’s about meeting clients where they are and guiding them gently toward a new perspective.

What role does self-care play in your life, and how do you incorporate it into your daily routine?

Self-care is absolutely essential, especially when your work involves supporting others. For me, self-care starts with meditation every morning. It helps me center myself and set a positive tone for the day. I also make sure to carve out time for physical activity, whether it’s a walk by the ocean or a workout. These activities are not just about physical health; they’re about maintaining mental clarity and emotional balance. Additionally, I prioritize spending time with family and close friends, which keeps me grounded and reminds me of what truly matters. By taking care of myself, I’m better equipped to take care of my clients.

How do you stay motivated to continue growing and evolving in your career?

Growth and learning are lifelong commitments for me. I stay motivated by constantly seeking new knowledge and perspectives, whether through reading, attending workshops, or engaging with other thought leaders in the field. I also find inspiration in my clients’ journeys. Seeing their growth and breakthroughs reminds me of the impact that my work can have, which drives me to keep improving. Another key factor is setting personal and professional goals that challenge me to step outside my comfort zone. By continually pushing myself to evolve, I can offer the best possible support to those I coach.

What advice would you give to someone who is struggling to find their purpose?

Finding purpose is a deeply personal journey, and it often starts with self-reflection. I would advise anyone struggling with this to begin by exploring their passions and values. Ask yourself what activities or causes make you feel most alive and fulfilled. Then, consider how these passions align with your strengths and how they can be used to serve others or contribute to a greater cause. It’s also important to be patient with yourself; purpose isn’t something that always reveals itself immediately. It may take time and several experiences to uncover what truly drives you. Lastly, don’t be afraid to seek guidance from a coach or mentor who can help you navigate this process.

How do you balance the analytical and emotional aspects of your work?

Balancing the analytical and emotional aspects of life coaching is crucial. On the one hand, I use analytical tools and strategies to help clients set goals, track progress, and make informed decisions. On the other hand, I recognize the importance of addressing the emotional side of personal development. People are not just rational beings; they’re deeply emotional as well. My approach is to create a safe space where clients feel comfortable expressing their emotions while also helping them apply logical thinking to their challenges. This balance ensures that clients are not only moving forward in a practical sense but also healing and growing on an emotional level.

What has been the most surprising lesson you’ve learned through your coaching career?

One of the most surprising lessons I’ve learned is the power of vulnerability. In the beginning, I believed that as a coach, I needed to always project confidence and have all the answers. However, over time, I’ve realized that showing vulnerability and admitting that I don’t have all the answers can actually strengthen the coaching relationship. It creates an atmosphere of mutual respect and trust, where clients feel more comfortable opening up about their own struggles. This lesson has taught me that true strength lies in being authentic and that by embracing vulnerability, I can connect with clients on a deeper level.

What do you see as the future of life coaching, particularly with the integration of technology?

The future of life coaching is incredibly exciting, especially with the integration of technology. We’re already seeing the rise of online coaching platforms, which make coaching more accessible to people around the world. I believe that technology will continue to play a significant role, particularly in areas like personalized coaching programs, AI-driven insights, and virtual reality environments for immersive coaching experiences. However, I also believe that the human element will always be essential. Technology can enhance the coaching experience, but it can’t replace the empathy, understanding, and personal connection that a coach brings. The key will be finding the right balance between leveraging technology and maintaining that human touch.





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